It’s all in the name. Colorful Standard stands for many things, long lasting products, the eradication of overconsumption and ethical working rights for all. Their strong ethos means all their garments are produced in house, bringing you not only quality products, but environmentally responsible pieces that will carry you through from season to season. Bringing to you the Classic Hoodie in a lilac colourway, a perfect everyday piece. Details: lilac colourway, organic cotton construction, garment dyed, adjustable draw tie hood, ribbed cuffs and hem, kangaroo pocket, regular fit and tonal stitching to complete.